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Amazon Hops on the Preparedness Bandwagon

Never one to let a marketing opportunity pass it by, Amazon.com recently sent an email out to some of its customers announcing its Emergency Preparedness Store:

“As a valued Amazon.com customer who has purchased items for the home, you may be interested in knowing that our Emergency Preparedness Store has products to help keep your family safer from everyday dangers, power failures, and the devastating effects of natural disasters.

There’s really nothing special or unique here, but it does serve as an easy on-stop shop for the sorts of items that you might need if you were assembling a 72-Hour Kit. They have assembled a checklist that’s not half bad. If you like shopping via Amazon, this may be your ticket to being better prepared: Use this link and the non-profit Equipped To Survive Foundation receives a small royalty on your purchases as an Amazon.com Associate: Amazon Emergency Preparedness Store